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Marketing  ·  SEO (Search Engine Optimization)

How to write the perfect SEO “Meta Title”

By Gwilliam  Published On August 13, 2020

Meta Title

Let’s investigate the perfect approach to write the perfect “Meta Title” and get the best Result on Google Search Result, Bing, Yahoo…

Think Meta Title & Description like an Ad

 

Imagine we are looking for a beautiful “Engagement Ring”. Many people are not expert in Diamond and the choice is very difficult with all the Size, Carat…

SEO search

Search result will show organically many pages ranked like:

All three of these factor into a user’s decision to click through. Of these three, the meta description takes up the most space — a full two lines. 

It has the most amount of information, and thus gets viewed longer and read more.

Why Keywords are important in meta titles & descriptions?

Because Google (and most other major search engines) will bold search queries in the title and description of websites that appear in the search results

Meta Title Tag

Meta Title: 50/65 characters

A Page Title is one of the most important on-page ranking factors 

A title tag is the main text that describes an online document. Title elements have long been considered one of the most important on-page SEO elements (the most important being overall content), and appear in three key places: browsers, search engine results pages, and external websites.

How to build the perfect meta title: Product name (1st keyword) + 2nd Keyword I Brand Name

Title tags are critical, so conducting good keyword research and applying it to all webpages is essential SEO. One or two keywords phrases is usually the limit, per page.

  • Create unique title tags for every page based on keyword (product name)
  • Use important keywords close to beginning ie: Engagement Ring – 14 ct princess…vs Princess cut 1 ct….
  • Target one or two phrases maximum per page
  • Write naturally for visitors and avoid keyword stuffing
  • Keep within character limits 50/65 characters

 

What Is SEO
Meta Description

How to write the perfect SEO "Meta Description"
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