{"id":12928,"date":"2020-08-13T16:10:25","date_gmt":"2020-08-13T16:10:25","guid":{"rendered":"https:\/\/ultimecom.com\/?p=12928"},"modified":"2023-03-20T02:25:51","modified_gmt":"2023-03-20T02:25:51","slug":"how-to-win-the-seo-game","status":"publish","type":"post","link":"https:\/\/ultimecom.com\/how-to-win-the-seo-game\/","title":{"rendered":"How to Win the SEO Game"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12928\" class=\"elementor elementor-12928\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68abdacf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68abdacf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2937925f\" data-id=\"2937925f\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22c9b72d elementor-widget elementor-widget-text-editor\" data-id=\"22c9b72d\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<h2><b>What is SEO?<\/b><\/h2>\n<p>\u00ab\u00a0It\u2019s an ongoing process, ranking is not immediate\u00a0\u00bb<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><em>Research has shown that, on average, websites ranking on <\/em><strong><em>page one<\/em><\/strong><em> of a Google keyword search achieve an average click-through rate (CTR) of <\/em><strong><em>71.3 percent. Page two and three<\/em><\/strong><em> combined only get a CTR of <\/em><strong><em>5.59 percent.<\/em><\/strong><\/p>\n<p><strong>What is Search Engine Optimization (SEO):\u00a0<\/strong>Its the process of getting traffic from the \u201cfree,\u201d \u201corganic,\u201d \u201ceditorial\u201d or \u201cnatural\u201d search results on search engines (Google, Bing, Yahoo).<\/p>\n<h2><b>Why To SEO?<\/b><\/h2>\n<p><b>It is cost-effective <\/b>\u2013\u00a0Compared to others online marketing strategy such as PPC advertising, social media marketing, or purchasing leads for an email marketing program,\u00a0SEO provides a good ROI.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>81-92% of customers check organic result such as: review, rating before to take any actions (ie: purchase, contact form&#8230;).\u00a0<\/p>\n<p>Since, the trend is changing over the past years, Google evalutates more and more the content, quality of keywords&#8230; to rank high or not!\u00a0<\/p>\n<p>Not having a healthy content profile is damaging<\/p>\n<p><strong>All<\/strong><b> your competitors are focusing on<\/b> \u201cnever forget that SEO is an ongoing process!<\/p>\n<p><b>Working on organic SEO is your priority! <\/b>Any business definitely needs to focus on their SEO strategy to succeed online!<\/p>\n<p>There are many steps to build the SEO<\/p>\n<p><strong>Step 1:<\/strong> define your SEO strategy, Competitors analysis&#8230; (Ultimecom provides this services, check <a href=\"\/digital-advertising-agency-miami\/\">our page<\/a> or <a href=\"\/contact-web-agency-miami\/\">contact us<\/a>)<\/p>\n<p><strong>Step 2:<\/strong> Work on <a href=\"\/how-to-write-the-perfect-seo-meta-title\">Meta Title<\/a>, <a href=\"\/how-to-write-the-perfect-seo-meta-description\/\">Meta Description<\/a>, URL Writing<\/p>\n<p><strong>Step 3:<\/strong> Work on your SEO content<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45256f8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45256f8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f6497e7\" data-id=\"f6497e7\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a2c7141 elementor-widget elementor-widget-button\" data-id=\"a2c7141\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/how-to-write-the-perfect-seo-meta-title\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Meta Title<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bf170b9\" data-id=\"bf170b9\" data-element_type=\"column\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8dbe4d3 elementor-widget elementor-widget-button\" data-id=\"8dbe4d3\" data-element_type=\"widget\" data-settings=\"{&quot;avante_ext_is_scrollme&quot;:&quot;false&quot;,&quot;avante_ext_is_smoove&quot;:&quot;false&quot;,&quot;avante_ext_is_parallax_mouse&quot;:&quot;false&quot;,&quot;avante_ext_is_infinite&quot;:&quot;false&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/how-to-write-the-perfect-seo-meta-description\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Meta Description<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>What is SEO? \u00ab\u00a0It\u2019s an ongoing process, ranking is not immediate\u00a0\u00bb Research has shown that, on average, websites ranking on page one of a Google keyword search achieve an average click-through rate (CTR) of 71.3 percent. Page two and three [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12930,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[73,74],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Win the SEO Game | ULTIMECOM Ecommerce Expert<\/title>\n<meta name=\"description\" content=\"Search Engine Optimization (SEO): Its the process of getting traffic from the \u201cfree,\u201d \u201corganic,\u201d \u201ceditorial\u201d,\u201cnatural\u201d search results\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ultimecom.com\/how-to-win-the-seo-game\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to 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